Rugged land, rebellious spirit, real wine
Some winemakers follow tradition. Clay Shannon carved his own path. In the untamed ridges of Lake County, California, where the land is harsh and the elements don’t forgive, he saw opportunity. No easy farming. No shortcuts. Just a relentless pursuit of bold, authentic wines—crafted with grit, guts, and an unwavering respect for nature.
Honest, handcrafted wine, made to be shared.
Rooted in Lake County, California, we farm over 2,000 acres of high-elevation vineyards with one goal: to craft incredible wines while restoring the land for future generations.
From bold, structured reds to bright, expressive whites, these are wines that speak of place—wines that tell the story of the rugged terrain, the hard work, and the commitment behind every vintage.
We grow incredible mountain fruit at a great value for our customers and we’re passionate about preserving the land.
Clay Shannon
Regenerative Farming at Scale
Project Ovis is our 1,000-acre shift to regenerative organic farming, transforming our vineyards into a living, self-sustaining ecosystem. Our work has earned us recognition, including the 2021 California Green Medal Environment Award, but this is just the beginning. Every vineyard choice we make is designed to build a better future for wine.
Great Wine Deserves a Great Setting
At The Mercantile, we’ve got both. Nestled in the heart of Lake County wine country, our wine bar and gourmet market is a place to sip, stay, and enjoy the moment. Whether you’re here for a tasting flight, a bottle to share, or a bite from one of our weekly pop-ups, you’ll find bold wines, good food, and a welcoming space to unwind.
Join the Shannon Wine Club
Whether you’re building a cellar or keeping it casual, our wine club gives you access to member-only pricing, first dibs on new releases, and exclusive events at The Mercantile. With three tiers to choose from, it’s easy to find your perfect wine club!
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