epubOptions = { APIKey: '40166D0E-A462-4115-9676-18FDEBAE0D4C', pathRoot: '/shop/', stats: {gtm: true} } Shannon Ridge Acquires Steele Wines, Welcoming a New Family of Wine - Shannon Family of Wines
Welcome to Shannon Family of Wines.

You must be 21 years or older to enter this website. By clicking ‘Enter Website’ below you are confirming that you are of legal drinking age in your country.

1min read

Shannon Ridge Acquires Steele Wines, Welcoming a New Family of Wine

LOWER LAKE, CA — Effective August 17th, Shannon Ridge Family of Wines announced the acquisition of Steele Wines, of Finley, California. Shannon Ridge has purchased the Lake County winery facilities and their diverse portfolio of brands and trademarks, including Shooting Star, Stymie, and Writer’s Block.

“This merger represents the perfect solution for both parties,” says Shannon Ridge founder and President, Clay Shannon. “Strategically, the increased production capacity and storage space allows us to continue our expansion goals while providing the Steele Wines family of brands a local partner to further their market distribution.” Shannon Ridge can now easily surpass its 310,000 annual case volume and continue to champion 21st-century winemaking methods for high-elevation varietals.

Beyond strategic value, the acquisition of Steele Wines epitomizes the pioneering spirit of Clay Shannon. His mission since 1996 has been to promote Lake County as a premier wine-producing region in California, combined with an unwavering commitment to sustainable operations. To underscore this point: only 45% of the winery’s 2500 acres have been converted to vineyards, preserving the rest of the property for natural wildlife to pass through peacefully.

Shannon Ridge plans to use the newly acquired facilities not only for the increased winemaking capacity and storage – 2,500 tons and 6,000 barrels, respectively – but also for introducing a new on-site property experience, ‘Shannon Mercantile,’ at the current Steele tasting room in Kelseyville. In addition to the Shannon Ridge and Steele wine portfolios, the planned Lake County establishment will offer the ranch’s grass-fed lamb, farm eggs, and other home goods and merchandise. Shannon remarked, “We aim to make Shannon Mercantile a family-friendly destination where folks can enjoy their wine with a picnic lunch on the lawn, movie nights on warm summer evenings, and festivities to celebrate various holidays throughout the year.” Shannon aims to make the mercantile a go-to destination in Lake County and is tentatively scheduled to open in spring 2021.

Steele Wines celebrated its 28th anniversary in 2020 and has spent nearly the last three decades specializing in producing high-quality, small-batch, (under 1,000 cases), varietals sourced from the finest vineyards in Lake and Mendocino Counties. After 50 years of winemaking in California, founder Jed Steele will assume a supporting role in the winery, assisting in the production of Steele Wines and enjoying retirement at his properties in Lake County, Montana, and Florida.

Shannon ridge was advised in this transaction by former and now retired Shannon Ridge CFO, Don Chase of Don Chase Wine Industry Management Services.

About Shannon Ridge Family of Wines: Shannon Ridge was founded in 1996 in Lake County, CA, and has been dedicated ever since to making top-quality wines at affordable prices. Their high-elevation vineyard sites are sustainably farmed to preserve the natural habitats of local wildlife. The Shannon Ridge Family of Wines portfolio includes Buck ShackClay Shannon, High Valley, Old Pearl, OVIS, Pistol Grip, Playtime, Urgency, Vigilance, Shannon Ridge, and Shannon Reserve. For more information on Shannon Ridge Family of Wines, please visit shannonfamilyofwines.com or call 707.994.9656.

Media Contact: Roxanne Jackson, Marketing & PR Manager, roxanne@shannonridge.com

Download this document

Social Feed

Still need plans for the weekend? All of Lake County will be partying down at the Shannon Mercantile for our GRAND OPENING this Friday, Decemeber 4th! We'll have live music, incredible local food, and a host of wines by the glass to kick your holidays off just right. 💃

Love your Saturday Farmer's Market fix? Come on down 1 hour early at 10am for some some prime shopping time! 🍳

Event details @ the link in our bio.
...

We've had SO much fun serving visitors at the Shannon Mercantile and can't wait for all of Lake County to get together December 4th, 11am - 7pm for a rowdy celebration of our grand opening! 🥂 Visit the link in our bio and check out our event details!

4350 Thomas Drive
Kelseyville, CA 95451
707-279-9475
...

On the lookout for some killer Black Friday deals on wine? Check out our Semi-Annual Case and get your shopping done early: $150 to ship a case of 12 wines to your door! We've just added the 2016 Writer's Block Zinfandel to the lineup. 🍷

Shop now at the link in our bio.
...

Our Shannon Ranch Grass-Fed, Vineyard raised lamb is now available Thursday- Monday at The Mercantile: pre-order at…info@shannonridge.com #grassfedlamb #healthyfood #organicfarming #organicgrapes ...

We're less than two weeks away from the GRAND OPENING celebration of our Shannon Mercantile! Don't miss out on some great local bites from @badassblts in the afternoon and dinner fresh off the grill from @roseycooks! Enjoy wine by the glass and live music all evening courtesy of the Lake County Diamonds. 🍷

View the Facebook Event for more details at the link in our bio.
...

We can post all day, but... some things you've just got to see for yourself. 👀 Book a visit to one of our amazing tasting experiences at the link in our bio! ...

Club Members! Don't forget your Pick-Up Party this Saturday between 11am and 4pm at the Vigilance Tasting Room – to join, email reservations@shannonridge.com. Rumor has it there's some homemade, bread-bowl clam chowder on the menu. 😋

If you’re not yet a club member, but would like to get in on the action next time, visit the link in our bio and find the perfect membership for you!
...

It's week one of our Semi-Annual Case Sale and we've already sold out of two wines! 🥂 Not to worry; we're replacing them right away with selections from our Writer's Block and Shannon Ranch collections! Ship any of these wines to your door for just $150/Case at the link in our bio.

SOLD OUT:
2016 Steele Carneros Pinot Noir
2017 Steele Cabernet Sauvignon

NOW AVAILABLE:
2017 Writer's Block Malbec
2019 Shannon Ranch Cabernet Sauvignon
...

The Mercantile Bar is open (soft opening) 🤩that is. #shannonfamilyofwines come see us this weekend ...

Step right up and stock up on show stoppers for the holidays! The highly anticipated Semi-Annual Case Sale is back with 10 wines to suit even the harshest critics (looking at you, Aunt Cindy). Shop now at the link in our bio.

Ship a case to your door for just $150! Simply add 12 of your favorite bottles to your cart and the shipping discount will be automatically applied.

Don't dilly dally – these wines sell out fast! Curtain call is November 30th.

#winelover #wine #winewithfriends #winetime #winewinewine
...

Construction on our brand new Shannon Mercantile is coming along nicely! We couldn't be more thrilled to invite all of you to our GRAND OPENING celebration on Saturday, December 4th from 11am - 7pm! This building will be the site for so many amazing events to come and we can't wait to see you there. 🍷🥂

Click "Interested" on our Facebook Event to receive reminders for the big day!
...

It's the weekend! Don't be chicken; come on out to the Vigilance Tasting Room and remember what it's like to socialize! 🦋 We have a lovely selection of wines to help you shake off that post-pandemic shyness.

Reserve your spot online! (Link in bio)
...

Fall vineyard post harvest cleanup with 300 ewes
#shannonfamilyofwines #buckshack sustainable-farming #organicfarming #lakecountywines #healthysoil #californiavineyards
...

Our beautiful Shannon Ranches team surprised us by Dressing up as wine bottles for Halloween. Love this amazing crew and thank you for the creativity #shannonfamilyofwines ...

Longer nights means a little more time to get rowdy... who's excited for the holidays? 🥂

Never too early to knock out that shopping list. Shipping included on full case orders for your early birds (link in bio)
...

Happy Halloween!! We saved arguably the most terrifying spot on property for our final Spooky Sunday.

We're asking you nicely; if you still have a VCR, DON'T WATCH THE TAPE. We don't need that gal from The Ring running around the vineyards again (although tbh we could use the drip irrigation).
#thering #theringmovie #wellbeing #happyhalloween🎃 #horrorfans
...

The 2018 Shooting Star Pinot Noir sold out on day one, but we just discovered one last stash!

The Flash Sale ends tomorrow night – don't forget to take advantage and stock up for the holidays at just $150/Case, shipped to your door.

Shop now at the link in our bio.
...

Close your eyes. Make a wish. For six nights only, ship a case of select Shooting Star wines to your door for just $150! Simply add 12 of your favorite bottles to your cart and the shipping discount will be automatically applied for some astronomical value.

Don't blink – this sale burns out bright on Halloween night!
Shop now at the link in our bio.

#winesale #winesales #winelover #winewinewine #winenight
...